Cookie Policy
Last Updated: January 15, 2025
At CastWave Channel, we believe in being upfront about how our website works. This page explains how we use tracking technologies on castwavechannel.com. We're not hiding anything here – just explaining what happens when you visit our site and why certain data gets collected.
What Are Tracking Technologies?
When you visit most websites today, small text files get stored on your device. People call these "cookies," though honestly, the name doesn't help explain what they do. Think of them as tiny notes that help websites remember you.
These files store information about your visit. Maybe you selected a currency preference. Or you started reading an article about capital budgeting strategies. When you come back tomorrow, the site "remembers" these choices because of those stored files.
Beyond traditional tracking files, we also use pixels (tiny invisible images), local storage (a more modern way to save data), and session identifiers. Each serves a specific purpose in making the site work properly.
Types of Tracking We Use
Not all tracking serves the same purpose. Here's what happens on our site:
Essential Functions
Some tracking keeps the site running. Without these, you couldn't log into your account or move between pages without losing your session. We need these to provide basic functionality – there's no way around it.
Feature Enhancement
These remember your preferences. If you switch to viewing prices in Thai Baht or adjust text size for better readability, functional tracking saves those choices. You won't need to reset everything each visit.
Analytics Collection
We track how people use our site to understand what works and what doesn't. Which articles get read? Where do visitors get stuck? This data helps us improve the experience, but it's aggregated – we're looking at patterns, not individual behavior.
Marketing Activities
Sometimes we show targeted content based on what pages you've viewed. If you spent time reading about NPV calculations, you might see related resources later. This helps us show relevant information instead of random content.
Specific Tracking on Our Site
Here's what actually happens when you browse castwavechannel.com:
Session Management
When you log into your account, we create a session identifier. This temporary marker confirms you're authenticated and lets you access member resources. The session expires when you close your browser or after 24 hours of inactivity.
Learning Progress
If you're working through our capital budgeting modules, we save your progress. You can pick up where you left off instead of starting over each time. This data stays in your browser's local storage and syncs with your account if you're logged in.
Usage Analytics
We use standard analytics tools to track site performance. This includes page load times, navigation patterns, and content engagement. The data gets anonymized – we see that "someone from Bangkok spent five minutes on the IRR calculation guide," not "Apinya Rattanawong from this specific IP address did this."
Content Preferences
Your reading history helps us suggest related articles. Read three pieces about risk assessment? We'll probably recommend our advanced risk modeling content. This uses first-party tracking that stays on our domain.
Third-Party Services
We work with external services that place their own tracking:
- Analytics Platforms: We use external analytics to understand site traffic patterns. These services collect standard web data like browser type, referring URLs, and device information.
- Content Delivery: Our site uses CDN services to load faster. These networks might place performance tracking to optimize content delivery across different regions of Thailand.
- Email Communications: When we send newsletters or updates, we track open rates and link clicks. This helps us understand what content resonates with our audience.
Each third party operates under their own privacy policies. We choose partners carefully, but you should review their policies if you want complete details about their data practices.
Managing Your Preferences
You control what tracking happens on your device. Every modern browser gives you options:
Google Chrome
Settings → Privacy and security → Cookies and other site data. You can block all tracking, allow only specific sites, or clear existing data.
Mozilla Firefox
Options → Privacy & Security → Enhanced Tracking Protection. Firefox offers strict, standard, or custom blocking levels.
Safari
Preferences → Privacy → Manage Website Data. Safari blocks most third-party tracking by default but lets you control site-specific settings.
Microsoft Edge
Settings → Privacy, search, and services → Tracking prevention. Choose between basic, balanced, or strict prevention levels.
Blocking all tracking might break some site features. Essential functions require certain data storage to work properly. But you're free to adjust these settings however you prefer.
Data Retention Periods
Different types of tracking data stay around for different lengths:
- Session Data: Deleted when you close your browser or after 24 hours of inactivity
- Preference Settings: Stored until you manually clear browser data or change your preferences
- Analytics Information: Aggregated data retained for 26 months to track long-term trends
- Marketing Tracking: Expires after 90 days unless refreshed by subsequent visits
You can clear stored data anytime through your browser settings. This removes all tracking files from your device immediately.
Important Note: Some features won't work if you block essential tracking. You might experience issues logging in, maintaining your session, or accessing member-only resources. We've designed the site to degrade gracefully, but certain functions require data storage to operate.
Changes to This Policy
We update this policy when our tracking practices change. Check the "Last Updated" date at the top to see when we last revised this page.
Significant changes – like adding new third-party services or changing data retention periods – get announced through our usual communication channels. We'll send an email to active users when major updates happen.
Minor clarifications or formatting improvements don't trigger notifications. But the updated date always reflects when something changed.
Questions About Tracking?
If something here doesn't make sense or you want more details about specific tracking technologies, reach out to us:
- Email: [email protected]
- Phone: +66 2 903 8996
- Address: 35/1 Ruammit Road, Sateng, Mueang Yala District, Yala 95000, Thailand
We respond to tracking and privacy questions within two business days. Sometimes the technical details get complicated, but we'll explain things in plain language.